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E-marketing

E-marketing is a way of marketing your brand online in order to increase brand awareness, increase hits to your website and produce customers. We can help you do this using the following techniques:

Pay Per Click Advertising

Pay Per Click (PPC) advertising makes you appear in the ’sponsored’ Google links in search results, we do this via the Google AdWords program. It’s a good way of getting traffic to your newly launched website before the SEO techniques has settled in.

Using PPC to target your chosen keywords can increase the sales conversion of your website, as the people clicking on your adverts are genuinely interested in what you are providing.

Email Marketing

E-newsletter campaigns allow you to converse directly to the customers who have opt-ed in to receiving your updates via email. We can design your newsletter to match your branding and help you develop an awareness and favourable relationship with your database of current or potential clients. You can track all of your mail-outs and see how many people opened the email, if they read it and what links they clicked on. This is information to know in order to tweak the layout and content of your messages.